Deen Dyal Upadhyay Grameen Kaushal Yojna

Introduction

Deen Dayal Upadhyay Grameen Kaushal Yojana (DDUGKY) is a skill development program under National Rural Livelihood Mission (NRLM) to bring about an inclusive growth in rural areas

Aim

• DDUGKY aims to place 75% trained people in guaranteed employment 

Target

• Disadvantaged groups 
• SC/ST comprises 50% 
• Minority community constitute 15% 
• Women constitute about 33% 
• Focus on poor youth of rural J&K - HIMAYAT 
• Regions affected by left wing extremism and North East – ROSHNI 
• Targets about 5.5 crore (census 2011) potential workers in rural areas in the age group of 15 to 30 years 

Nodal Agency

• Ministry of Skill Development and Entrepreneurship 
• Implemented through National Skill Development Corporation 
• Comes under National Rural Livelihoods Mission 

Important Sectors focused by DDUGKY

Green sectors including

• Renewable energy 
• Waste management 
• Floriculture 
• Eco tourism 
• Organic production 
• Animal husbandry 

Grey sectors including

• Manufacturing 
• Transportation 
• Furniture making 
• Construction 
• Metal art 
• Wooden art 
• Handlooms 

Service sector including

• Telecom 
• Healthcare 
• Electrician 
• Hotels 
• Tailoring 

Strategies adopted in DDUGKY to train rural youth

• Vocational Education 
• Creating awareness 
• Motivational training programs 
• Sensitizing workshops 
• Induction 
• Orientation 
• Evolving skill development models 
• Residential training 
• Short duration courses 
• Long duration courses 
• ICT usage 
• Life skills improvement 
• Sensitizing industries 
• Creating more effective schemes 
• New VTI establishment 
• Training at cluster and block level 
• Certification 
• Assessment 
• PPP mode in institutions 
• Diversified courses 
• Building a pool of trainers 
• Practical training 
• Technical training 
• Placement assurance 

Key Benefits of DDUGKY

• Bridges challenges like lack of formal education 
• Develops marketable skills by funding training projects 
• Provides placement to trained rural youth 
• Retention of trained people 
• Foreign placement 
• Career progression 

Issues in DDUGKY

• High level of school drop out rate 
• Depletion of natural resources 
• Eroding socio cultural heritage 
• Emotional stress 
• Lower educational levels 
• Access to skill training 
• Already employed in low skilled jobs 
• Rural women stay unemployed during child birth
• Economical stress 
• Work safety and security is a concern for rural women at work place
• Misguided development interventions 
• Issues arise with the working hours of the rural population 

Conclusion

• DDUGKY aims at expanding the scope of livelihoods available to the rural poor 
• The scheme addresses the industry specific skill demand 
• Special emphasis on developing skills for non farm sector to get job outside agriculture field in rural areas 
• DDUGKY aims to promote entrepreneurship among the micro and cottage industries in the villages 
• The scheme aims to develop rural India by developing a skilled workforce in the rural areas 
• The scheme will also indirectly contribute to control the mass urbanization with the rural people migrating in large numbers to urban areas for a better standard of living